Instagram, the popular social media platform owned by Meta, has unveiled a new feature in the United States that allows users to download Reels, the platform’s short-form videos shared by public accounts. With this update, users can now directly save Reels to their camera roll for easy access. However, it’s important to note that Reels shared by private accounts are not downloadable.
Adam Mosseri, Instagram’s CEO, made the news on his broadcast channel. Users can download a Reel by tapping the Share symbol on the relevant video and selecting the Download option. Furthermore, public accounts can stop the download option for their Reels by altering the settings in their Account Settings.
While Mosseri did not directly state whether downloaded Reels will include a watermark, he did offer a graphic showing that the downloaded films will include the user’s account name as well as the company’s brand.
Instagram has released a series of editing upgrades for Reels, with the goal of letting creators to unleash their creativity. These updates include features like Split, Speed, and Replace, providing users with a wider range of tools to enhance their videos and make them more engaging.
In other developments, Meta recently announced the global rollout of Instagram broadcast channels. This new feature gives creators the ability to have their own channels where they can share live broadcasts with their audience. In addition, Meta launched the “Collaborators” function, which allows producers to invite other creators or even fans to participate in their broadcast channel, stimulating collaboration and increasing interaction.
Instagram is constantly developing its platform to provide increased features and tools to its enormous user base, as evidenced by these recent advances. The addition of the Reels download function gives users more flexibility in enjoying and sharing video, while the new editing updates and broadcast channels provide exciting new opportunities for creators to express themselves and interact with their audience.